Interactive and synergistic relationships among different types of innovations

Jeong Bin Whang, Woojung Chang, Jong Ho Lee

Research output: Contribution to journalArticlepeer-review

1 Scopus citations

Abstract

The coronavirus (COVID-19) pandemic has not only led to rapid innovation but also shortened the innovation cycle. By comparing the manufacturing and service industries, this study investigated the controversial relationship between product and process innovation from a long-term perspective and examined the synergistic effects of diverse types of innovation on firm performance. Recent five-year Korean Innovation Survey data showed that product and process innovation had interrelationships rather than a one-way sequential relationship. Furthermore, the four different innovation activities have synergistic effects on the firms’ financial performance.

Original languageEnglish
Article number103422
JournalJournal of Retailing and Consumer Services
Volume74
DOIs
StatePublished - Sep 2023

Keywords

  • Firm performance
  • Innovation
  • Interactive and synergistic relationships

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